YouTube, Instagram and TikTok are a number of the hottest platforms for content material creators to specific themselves, create a neighborhood and – in the end – generate revenue. However, as part of the Web2 ecosystem, these platforms have some shortcomings with regards to monetization and permitting content material creators to interact their audiences.
Web 2.0 vs. Web 3.0
Web 2.0 is all about user-generated content material, better interconnectivity and social interplay. People have been in a position to make use of Web 2.0 to generate types of revenue: from subletting their properties, promoting their items and providers and selling manufacturers by their YouTube channel or Instagram. But Web 2.0 has additionally demonstrated its darkish facet, evidenced by Facebook’s Cambridge Analytica Data scandal.
Web 3.0 boasts the entire advantages of Web 2.0, however has additional advantages for the typical web consumer. Web 3.0 is all about decentralization, that means that as a substitute of our knowledge being held by one group, like Facebook, our knowledge might be saved in a number of areas by blockchain expertise and can’t be manipulated by any single entity. Web 3.0 can also be extra interactive, with expertise like AI and machine studying set to be on the forefront. Web 3.0 additionally options tokenization, that means that individuals can convert many types of belongings into tokens on the blockchain.
For the content material creator, Web 2.0 has some drawbacks. Firstly, it’s tough for any new YouTuber to crack the platform’s algorithm and boast preliminary views – whatever the high quality of content material that they produce. The YouTube algorithm is inherently biased in direction of channels with better views and subscribers.
While content material creators are ultimately in a position to earn cash from YouTube and adverts as soon as they attain a sure variety of views on their movies, the platform is restricted in offering content material creators with various technique of producing revenue. If content material creators had been allowed to tokenize their content material and model, they may generate additional income.
Leading the Web 3.0 Content Creator Revolution: XCAD
XCAD permits for the tokenization of YouTubers. XCAD permits for content material creators to create their very own token that their followers should buy or earn by watching their movies. XCAD has a plugin on Google Chrome that routinely has followers get creator tokens simply by watching their favourite YouTuber’s content material. Unlike something ever seen earlier than, XCAD permits creators and viewers to be rewarded. For the content material creators, this method permits for revenue era by tokenization, additional views to realize extra revenue from the YouTube platform’s algorithmic rewards system and permits them to reward their followers for watching their content material whereas additional partaking them. These Creator tokens can be utilized by followers to get nearer to their favorite YouTuber. Holding them might grant followers entry to occasions, personal teams and even video collaborations with the YouTuber.
Apart from tokenization, inside XCAD’s roadmap is a plan to permit content material creators to mint their very own distinctive NFTs that may be bought by their followers. Fans will be capable of buy content material creator’s NFTs by the content material creator’s token or the XCAD token. Creators can supply NFT “moments”, that are primarily a set of creator moments from movies, with probably the most iconic moments being uncommon and extra precious.
Platforms like XCAD are inevitably the way in which ahead and the undertaking has a vivid street forward.