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Thursday, February 16, 2023
HomeCryptoMusk proposes Twitter Blue subscription shake-up days after disclosing 9.2% Twitter stake

Musk proposes Twitter Blue subscription shake-up days after disclosing 9.2% Twitter stake


Elon Musk attends the opening ceremony of the brand new Tesla Gigafactory for electrical vehicles in Gruenheide, Germany, March 22, 2022. Patrick Pleul/Pool through REUTERS/File Photo

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April 9 (Reuters) – Elon Musk, Twitter Inc’s (TWTR.N) largest shareholder, on Saturday recommended a raft of modifications to the social media big’s Twitter Blue premium subscription service, together with slashing its worth, banning promoting and giving an choice to pay within the cryptocurrency dogecoin.

Musk, who disclosed a 9.2% stake in Twitter simply days in the past, was supplied a seat on its board of administrators, a transfer which made some Twitter staff panic over the way forward for its capacity to average content material. learn extra

Twitter Blue, launched in June 2021, is Twitter’s first subscription service and affords “exclusive access to premium features” on a month-to-month subscription foundation, Twitter says. It is offered within the United States, Canada, Australia and New Zealand.

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In a Twitter submit, the top of electrical car maker Tesla Inc (TSLA.O) recommended that customers who join Twitter Blue ought to pay considerably lower than the present $2.99 a month, and may get an authentication checkmark in addition to an choice to pay in native foreign money.

“Price should probably be ~$2/month, but paid 12 months up front & account doesn’t get checkmark for 60 days (watch for credit card chargebacks) & suspended with no refund if used for scam/spam,” Musk mentioned in a tweet.

“And no ads,” Musk recommended. “The power of corporations to dictate policy is greatly enhanced if Twitter depends on advertising money to survive.”

Musk additionally proposed an choice to pay with dogecoin and requested Twitter customers for his or her views.

Twitter declined to touch upon Musk’s strategies.

The firm already lets individuals tip their favourite content material creators utilizing bitcoin. Twitter had mentioned final yr that it deliberate to assist authentication for NFTs, or non-fungible tokens, that are digital belongings akin to pictures or movies that exist on a blockchain.

Musk additionally began a ballot on his Twitter account – which has greater than 81 million followers – asking whether or not the agency’s San Francisco headquarters must be transformed to a homeless shelter as “no-one shows up (to work there)”. The ballot bought extra 300,000 votes in an hour, with 90% answering sure.

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Reporting by Maria Ponnezhath in Bengaluru; Additional reporting by Jaiveer Singh Shekhawat; Editing by Kenneth Maxwell

Our Standards: The Thomson Reuters Trust Principles.


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