YouTube collective Yes Theory has simply introduced a brand new NFT venture that can assist fund the discharge of its function movie documentary “Iceman.” Despite the backlash from its neighborhood, Yes Theory addressed NFT issues and defined why this route was your best option for the collective’s imaginative and prescient.
Yes Theory – the collective behind The Iceman documentary.
Photo credit score: The Hustle
Who is Yes Theory?
Yes Theory is a digital model constructed round a YouTube channel based by Thomas Brag, Ammar Kandil, Matt Dajer and Derin Emre. At its core, Yes Theory is about saying “yes” to issues that take you out of your consolation zone to be able to dwell a extra fulfilling life. What started as a YouTube channel expanded right into a model with a world viewers of greater than 10 million individuals.
About Project Iceman
Yes Theory got down to create probably the most impactful documentary ever made on YouTube. After recognizing the ability of their neighborhood, the Yes Theory crew members determined to create their first feature-length movie. Their topic? Anders Hofman – an athlete who wished to do an Ironman distance triathlon in Antarctica.
After efficiently finishing their mission in Antarctica, the crew returned dwelling on March 14, 2020 – the day of worldwide lockdown. The crew spent one 12 months pitching to world streamers. After navigating the paperwork related to pitching, the crew secured a $1.25 million take care of (arguably) the world’s largest streamer.
However, the crew determined to reject the cash after recognizing that accepting it might imply dropping management over the venture. Therefore, they determined to evolve the crowdfunding idea into one that might give their backers a deeper sense of possession. This is the place NFTs are available in.
Yes Theory NFTs
On April seventeenth, the YouTubers introduced they are going to be dropping 10,000 Limited Premiere Tickets and 226 NFTs corresponding to each kilometre of the Iceman. This will allow them to have full inventive management over the venture, and launch the movie on their very own phrases. In addition, the NFTs are designed in such a method that even these and not using a pockets can take part.
There are 4 tiers, that are: The World’s Coldest Movie Ticket (priced at $50), the Ice Squad (priced at $1,500), The Owner’s Table (priced at $15,000), and a one-of-one titled The Executive Producer, which shall be auctioned.
The NFT ticket to the unique digital world premiere occasion of The Iceman movie.
The backlash towards Yes Theory NFTs
Ammar Kandil from Yes Theory and Anders Hofman responded to the NFT backlash by releasing a video on Yes Theory’s sister channel “Seek Discomfort”. First, they spoke in regards to the environmental impression of their NFTs. They said that by working with Polygon, every NFT has the environmental impression of sending three emails. Additionally, they may even be offsetting the environmental impression of their NFTs.
They clarified that their followers don’t want a crypto pockets to purchase their NFT. Their intention is to make these NFTs as accessible as doable. Furthermore, they need their neighborhood to help them with out having to be taught a model new know-how. In reality, they said that buying these NFTs is as seamless as a traditional on-line checkout.
Both Kandil and Hofman asserted that this isn’t a profit-making venture. On the opposite, the cash raised will all be spent on post-production and guaranteeing that the movie is launched on the highest degree doable.
By choosing NFTs, the Youtuber collective is becoming a member of an inventory of acclaimed creators who’re bypassing the middlemen to launch their creations. In reality, an increasing number of filmmakers are viewing NFTs because the antithesis of movie trade gatekeeping.
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